The Foundation of Our Keller Williams Culture
WI4C2TES
The KW Belief System

Win-Win: or no deal
Integrity: do the right thing
Customers: always come first
Commitment: in all things
Communication: seek first to understand
Creativity: ideas before results
Teamwork: together, everyone achieves more
Trust: starts with honesty
Equality: opportunities for all
Success: results through people

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